![]() And it's actually negative to their brains. Updates, they're just not important to you. ![]() And just because I signed up doesn't mean I want all your emails and then they're like e-mail you way too often with. And then you have to go unnoticed in like I never did in the 1st place, right. And I appreciate that sentiment though, Jared, that you said because sometimes I feel like especially when you sign up for a new service and they opt you into all the emails, like that's like the worst tactic ever. People saying you're horrible, but I try. And so I do get, you know, I try really hard to make it, no flashy graphics, all this, but I still get spam reports. I always hope that again, when I've done my little research on newsletter writing, they're always like send out once a month or everybody will think it's spam. Yeah, sure, did this last time around, which was nice, good, good, good. And it's like when I hear from Jesse it pay attention because he's got something to say. It's kind of nice though when you sign up for a newsletter and you're like, I'm interested in this, but I don't want to get like weekly updates on what's happening. Yeah, sometimes you have news and sometimes you don't. But yeah, that is the UPS and the downs of one person shows. It speaks to the challenge of any Mac developers, but we'll get into that, of course. And my mailing list like once I sent it out in like one week I sent 2 newsletters but the last time I think was like. And everything else I kind of like visual design and after that it goes downhill quick. Yeah, I'm a one person, do everything kind of business and I like programming a lot. I think I've been on your mailing list for years, but I think you emailed me for the very first time in years a few weeks back with the launch of bike. So we have Jesse Grosjean here who has been running hog based software since 2004. Join the Swarm and try Honeycomb free today at Honeycomb dot IO slash changelog again, honeycomb dot IO slash changelog. With honeycomb, you guessed last and you know more. With honeycomb you get a fast, unified and clear understanding of the one thing driving your business production. Reaching and tool sprawl that are slowly killing teams effectiveness and ultimately hindering their business. They deal with alert floods trying to guess which one matters, and they go from tool to tool to tool playing sleuth, trying to figure out how all the puzzle pieces fit together. They scroll through endless dashboards playing whack a mole. Teams who don't use Honeycomb are forced to find the needle in the haystack. In particular, we use Honeycomb to track down CDN issues recently, which we talked about at length on the Kaizen edition of the ship at podcast. That's we welcome the opportunity to add them as one of our infrastructure partners. Find patterns and outliers across billions of rows of data, and definitely solve your problems. Find out how users experience your code in complex and unpredictable environments. Honeycomb is a fast analysis tool that reveals the truth about every aspect of your application in production. Find your most perplexing application issues. This episode is brought to you by Honeycomb. And partners at fastly are pods are fast to download globally because fastly is fast globally. We talk with Jesse about the similarities of right room and I writer as well as the Super early days of the change log when this all began on Tumblr. For our little listeners who wanna skip the ads and get a little closer to the metal, check out our membership at change law.com/plus plus to DVR plus plus subscribers get a bonus 10 minutes to enjoy. This business model and pricing for his apps and what it takes to build his business around Mac OS and the driving force of the App Store. We talk through the evolution of his apps, how he considers new features and improvements, why he chose and continues to choose the Mac platform. Since 2004, Jesse has been building Mac apps under the company name Hog based software producing hits such as Writeroom, task Paper and Now Bike. This week on the changes over talking to Jesse Grosjean about his career as an indie Mac Dev.
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